Independent designer for meaningful work
I’m Alex Morgan. I make complex things feel clear.
Product designer and creative partner for teams building useful, lasting digital experiences.
Currently
Partnering with thoughtful founders and teams in culture, climate, and everyday life.
Based in Brooklyn, working independently and with distributed teams everywhere.
About
Good work starts by finding the human thing that matters most.
I’m an independent designer with a background in product, brand, and editorial systems. I help teams make a thoughtful choice about what to focus on—then turn it into an experience people can genuinely use.
My process is collaborative, candid, and grounded in the details that make a product feel inevitable.
Selected work
Design that earns its place.
A few recent partnerships across product, brand, and the web.
Product · 2024
Northern Star
An approachable planning companion for families navigating the next chapter.
Brand · 2024
Field Notes
A clear editorial identity for a collective improving public spaces.
Web · 2023
Morrow Studio
A portfolio site that turns a creative studio’s process into its strongest proof.
Product · 2023
Plant Room
A mobile ritual for people who want to care for their home jungle with confidence.
Kind words
Trusted in the work and the in-between.
“Alex found the clarity in a complicated product faster than anyone else we spoke with. The work was sharp, thoughtful, and genuinely moved our team forward.”
Rina Cole
Co-founder, Northern Star
“There is a rare kind of calm in Alex’s process. We always knew why a decision was being made—and the final identity felt unmistakably like us.”
Malik Brown
Director, Field Notes
“Alex made our portfolio feel like a living expression of the studio, not just a project archive. The response from new clients has been immediate.”
Jane Morrow
Principal, Morrow Studio
Contact
Have a good problem to solve?
Tell me where you’re headed, and I’ll come back with a thoughtful next step.